In How to Unleash Email Marketing with MailChimp, we take a tour in full color with nearly 200 illustrations of the Email Marketing features available online for free under MailChimp’s Forever Free plan. This book is H-Impact’s official curriculum for the course taught by the author Travis L. Holt, CEO & Co-Founder of H-Impact LLC. Its illustrations of screenshots help to assist the reader as they follow along in a step-by-step fashion. To ensure an easy read the text is slightly larger which makes the overall book’s dimensions of 7 by 10 inches feel that much more natural.
How to Unleash Email Marketing with MailChimp is full of powerfully effective Email Marketing practices and describes the familiar classic features and processes, as well as the newly enhanced features now available for MailChimp users for 2018.
After creating an account on MailChimp, we jump right in and familiarize ourselves with some of the main features including:
- Email Templates,
- Performance Reports, and
- List Management tools
Then we take a stab at setting up our own Email Campaign using an Email Template to merge and send to a Mailing/Subscriber list. We use Microsoft Excel and MailChimp’s online web forms to collect email addresses for our Mailing list. By the end of this book, you will have the skills needed to create, send and monitor your own Email Campaigns or eBlasts using the powerful free services provided by MailChimp.
Let’s get started!
Book details include:
- TITLE: How to Unleash Email Marketing with MailChimp
- SUBTITLE: Going from contacts to repeat customers without spending the big bucks
- LAUNCH DATE: Friday, January 19, 2018
- SOLD ON: Amazon.com
- PAGES: 176
- BLACK AND WHITE/COLOR: Color
- ILLUSTRATIONS: approx. 200
- DIMENSIONS: 7 in. width by 10 in. height
- CLASSIFICATIONS: Non-Fiction / Business / Marketing / Technology / Training
- FORMAT: Glossy Cover Paperback, eBook